haku: @freeterm ZUSAMMENARBEIT, USA / yhteensä: 1
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| Tekijä: | |
| Otsikko: | The exercise of interfirm power and its repercussions in USA/Japanese channel relationships (Sales Management) |
| Lehti: | Journal of Marketing
1993 : APR, VOL. 57:2, p. 1-10 |
| Asiasana: | |
| Vapaa asiasana: | JAPAN, ABSATZWEGE, INDUSTRIEBETRIEBE, HANDELSBETRIEBE, ZWISCHENBETRIEBLICHE ZUSAMMENARBEIT, USA |
| Kieli: | eng |
| Tiivistelmä: | The study investigates how Japanese distributors of USA manufactured consumer products perceive the exercise of power sources by both themselves and their USA suppliers in the cross-culture distribution channel. The mediated and nonmediated bases of power found in domestic relationships were not replicated in Japanese distributors' perceptions. Results indicate a factor structure based on nurturing and authoritative bases of power. The Japanese also react to the exercise of power sources in a slightly different manner than Western channel participants. |
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