haku: @author Beier, J. / yhteensä: 1
viite: 1 / 1
« edellinen | seuraava »
Tekijä: | Beier, J. Ardishvili, A. |
Otsikko: | Emerging physical supply systems for Russian Retailers of consumer durables |
Lehti: | International Journal of Logistics Management
1995 : VOL. 6:1, p. 93-102 |
Asiasana: | LOGISTICS MANAGEMENT RUSSIA |
Kieli: | eng |
Tiivistelmä: | The research project gathered data over a two-year period from retailers of consumer durables in the city of Moscow. The objective was to measure the characteristics of existing channels of distribution and procurement practices for this particular segment of the retailing industry. Survey data are analyzed against a theoretical background of distribution channel development in order to test the usefulness of these concepts as a means of anticipating changes in this emerging economy. The potential for logistics economies is used as a measure of effectiveness. |
« edellinen | seuraava »
SCIMA