haku: @author Kaplan, E. A. / yhteensä: 1
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| Tekijä: | Donelan, J. G. Kaplan, E. A. |
| Otsikko: | Value chain analysis: A strategic approach to cost management |
| Lehti: | Journal of Cost Management
1998 : MAR/APR, VOL. 12:2, p. 7-15 |
| Asiasana: | STRATEGY COSTS VALUE ANALYSIS COMPANIES INDUSTRIES COMPETITIVE ADVANTAGE |
| Kieli: | eng |
| Tiivistelmä: | Value chain analysis is a technique that companies can use to achieve a competitive advantage. Analysis of the industry value chain helps a company evaluate its strategic position in the industry. Analysis of the company's internal value chain helps a company take advantage of their strategic internal value chain activities. The article provides examples of both industry and internal value chain evaluation and analysis. |
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