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| Tekijä: | |
| Otsikko: | Books |
| Lehti: | Consumer Goods UK
1998 : OCT, 488, p. 71-110 |
| Asiasana: | MARKET SURVEYS PUBLISHING INDUSTRY UNITED KINGDOM |
| Vapaa asiasana: | BOOKS |
| Kieli: | eng |
| Tiivistelmä: | Consumers are estimated to have spent £1,805 mn on books in 1997. Books have fared better than newspapers and magazines in recent years. The vast number of titles available is a major characteristics of the market. Around 100,1000 new books and editions are published annually. The main types of book bought by consumers are fiction and general non-fiction. Fiction is led by mass market paperbacks, general non-fiction is led by hobby-related books. |
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