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Tekijä:Wilhelmsson, L.
McQueen, D.
Otsikko:Product diversity and performance: a macro study of 20 large Swedish industrial corporations
Lehti:Scandinavian Journal of Management
1999 : MAR, VOL. 15:1, p. 43-64
Asiasana:MANAGEMENT
SWEDEN
COMPANIES
Kieli:eng
Tiivistelmä:Relations between major product diversity (diversification) and the economic performance of 20 large Swedish industrial corporations during the time period 1971-1991 have been studied. Publicly available data concerning major product groups and corporate economic performance have been used. The quite limited diversification/concentration of the corporations' product portfolios has mainly taken place through purchase/sale of product groups.
SCIMA tietueen numero: 194859
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