haku: @author Zych, J. / yhteensä: 1
viite: 1 / 1
« edellinen | seuraava »
| Tekijä: | Zych, J. |
| Otsikko: | Integrating ethical issues with managerial decision making in the classroom: product support program decisions |
| Lehti: | Journal of Business Ethics
1999 : FEB 1, VOL. 18:3, p. 255-266 |
| Asiasana: | DECISION MAKING BUSINESS ETHICS MANAGEMENT |
| Kieli: | eng |
| Tiivistelmä: | Literature on the teaching of ethics points to the need for realistic business problems in which students deal with ethical dilemmas. This paper presents the results of an experiment in which students take on the role of a Brand Manager who must decide on the level of support to allocate to four distinct business problems including realistic profit and cost considerations, rather than being posed as "ethics cases". |
« edellinen | seuraava »
SCIMA