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Tekijä: | Cooper, L.G. Giuffrida, G. |
Otsikko: | Turning datamining into a management science tool: new algorithms and empirical results |
Lehti: | Management Science
2000 : FEB, VOL. 46:2, p. 249-264 |
Asiasana: | Management science Methodology R&D |
Kieli: | eng |
Tiivistelmä: | This article develops ans illustrates a new knowledge discovery algorithm tailored to the action requirements of management science applications. The challenge is to develop tactical planning forecasts at the SKU level. A traditional market-response model is used to extract information from continuous variables and datamining techniques on the residuals are used to extract information from the many-valued nominal variables. |
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