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| Tekijä: | Singhapakdi, A. (et al.) |
| Otsikko: | Is cross-cultural similarity an indicator of similar marketing ethics? |
| Lehti: | Journal of Business Ethics
2001 : JUL I, VOL. 32:1, p. 55-68 |
| Asiasana: | BUSINESS ETHICS CORPORATE RESPONSIBILITY PHILOSOPHY CROSS-CULTURAL STUDIES |
| Kieli: | eng |
| Tiivistelmä: | Compares Australian marketers with those in the United States along lines that are particular to the study of ethics. The test measured two different moral philosophies, idealism and relativism, and compared perceptions of ethical problems, ethical intentions, and corporate ethical values. |
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