haku: @author Crook, R. / yhteensä: 1
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| Tekijä: | Crook, R. Ketchen, D. J. Snow, C. C. |
| Otsikko: | Competitive edge: a strategic management model |
| Lehti: | Tourism Management
2003 : JUN, VOL. 44:3, p. 44-53 |
| Asiasana: | Strategic management Competitive advantage Catering industry |
| Kieli: | eng |
| Tiivistelmä: | The main purpose of this article was to introducde and describe the competitive-edge model as a means of improving a firm's strategic decision making. By taking the methodical approach to strategic assessment explained here, hospitality managers can improve their firm's competitive poisition. |
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