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| Tekijä: | Boyd, E.A. Bilegan, I.C. |
| Otsikko: | Revenue management and e-commerce |
| Lehti: | Management Science
2003 : OCT, VOL. 49:10, p. 1363-1386 |
| Asiasana: | Aircraft industry Airlines Electronic commerce Revenue |
| Kieli: | eng |
| Tiivistelmä: | The history of revenue management is traced in an effort to illustrate a successful e-commerce model of dynamic, automated sales. The discourse begins with a brief overview of electronic distribution as practiced in the airline industry, emphasizing the fundamental role of central reservation and revenue management systems. Methods for controlling the sale of inventory are then introduced along with related techniques for optimization and forecasting. Research contributions and areas of significant research potential are given special attention. |
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