haku: @author Koh, S. C. L. (et al.) / yhteensä: 1
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| Tekijä: | Koh, S. C. L. (et al.) |
| Otsikko: | The application of knowledge management in call centres |
| Lehti: | Journal of Knowledge Management
2005 : VOL. 9:4, p. 56-69 |
| Asiasana: | knowledge management call centres customers service management |
| Kieli: | eng |
| Tiivistelmä: | The purpose of this article is to analyse the need for knowledge management in a call centre for improving quality of customer services. Findings show that knowledge management could be achieved by effectively managing the 5 roles of knowledge (acquisition, utilisation, adaptation, distribution and generation). |
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