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Tekijä:Ho, C.-I.
Lee, Y.-L.
Otsikko:The development of an e-travel service quality scale
Lehti:Tourism Management
2007 : DEC, VOL: 28:6, p. 1434-1449
Asiasana:service
travel
quality
Vapaa asiasana:e-travel services
Kieli:eng
Tiivistelmä:This study aims to identify the dimensions of e-travel service quality. It also aims to develop a reliable and valid measurement instrument. It identifies five core components of e-travel service quality. Those are information quality, security, website functionality, customer relationship and responsiveness. The results show that the e-travel quality service scale has strong predictive capability in relation to online customer satisfaction and loyalty intentions.
SCIMA tietueen numero: 265461
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