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| Tekijä: | Fougere, M. Solitander, N. |
| Otsikko: | Against corporate responsibility: Critical reflections on thinking, practice, content and consequences |
| Lehti: | Corporate Social Responsibility and Environmental management
2009 : JUL-AUG, VOL. 16:4, p. 217-227 |
| Asiasana: | corporate responsibility |
| Kieli: | eng |
| Tiivistelmä: | This article critically evaluates today's dominant articulation of corporate responsibility (CR) in terms of thinking, practice, content and consequences. The study investigates what has and has not changed since the seminal critique of the notion of business social responsibility put forward by Theodore Levitt 50 years ago. The argument of the study is illustrated with the case of Botnia in Uruguay. Other examples that are illuminating on the problematic nature of contemporary CR are also used. The results indicate that little in fact has changed between 1958 and 2008 versions of CR except for the context of (global) business, especially the threat posed by sustainability questions and the more systematic ideological rejection of regulation. This article calls for regulation-based articulations of CR, which would improve corporate social accountability on social and environmental questions. |
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