haku: @author Yoffie, D. B. / yhteensä: 10
viite: 4 / 10
| Tekijä: | Yoffie, D. B. |
| Otsikko: | Competing in the age of digital convergence (Fertigungstechnische Entwicklung) |
| Lehti: | California Management Review
1996 : SUMMER, VOL. 38:4, p. 31-53 |
| Asiasana: | |
| Vapaa asiasana: | ELEKTRONISCHE INDUSTRIE, INFORMATIK, ZUKUNFTSFORSCHUNG, UNTERNEHMENSSTRATEGIE |
| Kieli: | eng |
| Tiivistelmä: | Forcasters have long predicted the coming of the digital age, where semiconductors, computing, communications and other forms of electronics would converge into overlapping industries. This article explores the technological foundations of digital convergence and the managerial requirements for success. It argues that mastering digital convergence does not require a magical new set of technologies. Instead, firms should adopt the CHESS strategy, which stands for creative combinations, horizontal solutions, externalities and standards, scale and bundling and system focused development. |
SCIMA