haku: @author Vitell, S. J. / yhteensä: 10
viite: 3 / 10
| Tekijä: | Vitell, S. J. |
| Otsikko: | Ethical Judgments and Intentions: a Multinational Study of Marketing Professionals |
| Lehti: | Business Ethics
2003 : APR, VOL. 12:2, p. 151-171 |
| Asiasana: | ETHICS MARKETING ETHNIC GROUPS BUSINESS ETHICS |
| Kieli: | eng |
| Tiivistelmä: | A multinational study of marketing professionals was conducted in the US, England, Spain and Turkey. Respondents from these countries were compared on various ethics-related constructs such as idealism, relativism, moral intensity and corporate ethical values. Analyses of variance indicated that moral intensity had a significant impact on both ethical judgments and behavioral intentions. However, corporate ethical values, an idealistic ethical perspective and a relativistic ethical perspective only partially impacted ethical judgments and intentions. Country differences showed that the US was highest in terms of corporate ethical values while being the lowest in terms of relativism and significantly lower than Spain and Turkey in terms of idealism. |
SCIMA