haku: @author Boone, C. / yhteensä: 10
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| Tekijä: | Boone, C. Witteloostuijn, A. van |
| Otsikko: | A unified theory of market partitioning: an integration of resource-partitioning and sunk cost theories |
| Lehti: | Industrial and Corporate Change
2004 : OCT, VOL. 13:5, p. 701-725 |
| Asiasana: | integration markets resources theories |
| Kieli: | eng |
| Tiivistelmä: | This paper integrates a sociological and an economic theory of market partitioning into a unifying framework: Carroll's resource-partitioning and Sutton's sunk cost theories. This is done in order to understand the antecedents and consequences of so-called dual market structures. A dual market features high concentration and high density. It is suggested that both theory fragments are highly complementary. However, the accounts of dual market structure evolution in the resource-partitioning and sunk cost theories are very different. This is instrumental in developing a dynamic theory of Porterian strategic management. |
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