haku: @indexterm FUND-RAISING / yhteensä: 100
viite: 46 / 100
Tekijä: | Mutsuko, M. Bacani, C. |
Otsikko: | Fun and games |
Lehti: | Asiaweek
1997 : APR, VOL. 23:15, p. 52-57 |
Asiasana: | ECONOMICS FUND-RAISING LEADERSHIP |
Kieli: | eng |
Tiivistelmä: | Nintendo's new 64-bit platform sets off a scramble for market share. Nintendo's president Yamauchi Hiroshi knows a thing or two about thrill-a-minute entertainment. Remember the 8-bit Famicon TV video-game player of the 1980s? He is the man who sold 60 million of them worldwide. But when his company introduced the more sophisticated 16-bit Super Famicon in 1990, it moved only 44 million units. Sega, a maker of arcade players, had launched a competing system , the 16-bit Mega Drive (known as Genesis outside Japan). |
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