haku: @indexterm MARKET POTENTIAL / yhteensä: 101
viite: 14 / 101
Tekijä:Chen, Qingui
Otsikko:The mission of the supply and marketing cooperative is to open up the rural market (original in Chinese)
Lehti:China Market (c)
1998 : 4, p.24-25
Asiasana:MARKET POTENTIAL
MARKETING
RURAL AREAS
CHINA
Kieli:chn
Tiivistelmä:Under the condition that the market economy is developing rapidly whilst macroeconomy tends to be tight, the fundamental way out for the supply and marketing cooperative lies in the countryside. The cooperative should have new thinkings for opening up the rural market under such circumstances. Except for holding fast to its position, it can also open up green enterprises, initiate the second-handed market, excavate overstocking market, and then extend to the developing three industries'. Meanwhile, the cooperative has to carry out some basic changes to the managing and controlling system, the developing mode. It can pick up the following necessary measures: cooperating joint-stock modulating organization, selling in chain, opening up wholesalely, managing specially, fostering markets.
SCIMA tietueen numero: 191459
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