haku: @indexterm New products / yhteensä: 1069
viite: 315 / 1069
Tekijä: | Bollen, N. P. B. |
Otsikko: | Real options and product life cycles. |
Lehti: | Management Science
1999 : MAY, VOL. 45:5, p. 670-684 |
Asiasana: | Product life cycle New products Decision making |
Kieli: | eng |
Tiivistelmä: | The author develops an option valuation framework that explicitly incorporates a product life cycle. He uses the framework to value the real option to change a project's capacity. |
SCIMA