haku: @indexterm retail pricing / yhteensä: 107
viite: 14 / 107
Tekijä:Tang, F-F.
Xing, X.
Otsikko:Will the growth of multi-channel retailing diminish the pricing efficiency of the web?
Lehti:Journal of Retailing
2001 : FALL, VOL. 77:3, p. 319-333
Asiasana:INTERNET
RETAILING
RETAIL PRICING
Kieli:eng
Tiivistelmä:In this study, the authors compare the pricing behavior between online branches of traditional retailers and pure Internet retailers. They seek to determine whether the pricing policies of these two types of online organizations differ, possibly because of the different competitive environments in which each operates.
SCIMA tietueen numero: 226284
lisää koriin
SCIMA