haku: @indexterm DOLLARS / yhteensä: 107
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| Tekijä: | Altschul, K. |
| Otsikko: | Strategische Planung: Und sie bewegt sich doch |
| Lehti: | Absatzwirtschaft
1990 : FEB, VOL. 33:1, p.20-26 |
| Asiasana: | MARKETING CURRENCY DEUTSCHMARKS DOLLARS |
| Kieli: | ger |
| Tiivistelmä: | Robert W. Pratt, Jr., responsible for business development and planning at Avon is asked about strategic planning. It is a process used for successful strategy implementation. The job of strategy planners is to select and chose among the alternatives standing in front of the enterprises. |
SCIMA