haku: @indexterm Consumers / yhteensä: 1076
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Tekijä: | Ouschan, R. Sweeney, J. Johnson, L. |
Otsikko: | Consumer empowerment and relationship outcomes in healthcare consultations |
Lehti: | European Journal of Marketing
2006 : VOL. 40:9/10, p.1069-1086 |
Asiasana: | consumers empowerment trust health service |
Kieli: | eng |
Tiivistelmä: | The aim of this study is to examine whether empowering patient-physician consultations measured through three patient empowerment dimensions (patient control, patient participation, physician support) enhance patients trust in and commitment to their physicians. The findings suggest that empowering patients presents a way to improve the patient-physician relationship. |
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