haku: @author Viscusi, W. K. / yhteensä: 11
viite: 3 / 11
Tekijä:Viscusi, W. K.
Evans, W. N.
Otsikko:Estimation of revealed probabilities and utility functions for product safety decisions
Lehti:Review of Economics and Statistics
1998 : FEB, VOL. 80:1, p. 28-33
Asiasana:PRODUCTS
SAFETY
DECISION MAKING
CONSUMERS
PURCHASING
RISK
Kieli:eng
Tiivistelmä:This study introduces an approach to estimate jointly individual utility functions and risk perceptions implied by their decisions, using survey data on consumer product purchases. The behavioral risk beliefs reflected in consumers' risky decisions differ from the stated probabilties given to them in the survey. The results are not consistent with a Bayesian learning model in which the information respondents utilize is restricted to what the survey presents. The results are potentially consistent with models in which prior risk information is influential or models in which people don't act in a very rational manner.
SCIMA tietueen numero: 172633
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