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Tekijä:Reddy, R.
Reddy, S.
Otsikko:Extracting value from the supply chain with mobile technologies
Lehti:Journal of Internet commerce
2002 : VOL. 1:3, p. 65-80
Asiasana:Mobile technology
Information technology
Supply chain management
Electronic commerce
Vapaa asiasana:e-commerce
m-commerce
Kieli:eng
Tiivistelmä:This paper attempts to alleviate some of the current confusion about the capabilities of mobile technologies in the context of the enterprise and its supply chain. Unique features that differentiate m-business from e-business are explored. Highlighted are the sources of value creation of m-business applications by extending a theoretical framework proposed by Amit and Zott (2001). Also, potential areas are suggested in which mobile technologies appear exceptionally suited to produce cost savings or opportunities for differentiation of product or services. Two dimensions of value creation stand out: efficiency and novelty.
SCIMA tietueen numero: 243928
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