haku: @indexterm advertising expenditure / yhteensä: 112
viite: 72 / 112
Tekijä: | |
Otsikko: | Marches publicitaires francais 1983-1984. |
Lehti: | Revue Francaise du Marketing
1984 : MAR-APR, 98, p. 77-86 |
Asiasana: | ADVERTISING EXPENDITURE ADVERTISING MEDIA MEDIA RESEARCH TELEVISION ADVERTISING NEWSPAPER ADVERTISING FILM INDUSTRY |
Kieli: | fre |
Tiivistelmä: |
SCIMA