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Tekijä: | Francese, P. |
Otsikko: | New consumer trends may reshape the American marketplace |
Lehti: | Economic Trends
2002 : 5, p. 67-69 |
Asiasana: | Trends Consumer behaviour Markets USA |
Kieli: | eng |
Tiivistelmä: | There are signs that American consumers are pulling back on their spending and that a longer term trend is emerging towards a more conservative approach to buying consumer goods. Also demographic trends will have the effect of further segmenting U.S. consumer markets. |
SCIMA