haku: @indexterm Trends / yhteensä: 116
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Tekijä:Thomas, M.
Otsikko:Trends and developments beyond advertising
Lehti:Admap
2005 : VOL. 40:4, p. 74-76
Asiasana:Advertising
Creativity
Development
Trends
Kieli:eng
Tiivistelmä:The article shows how an imaginative vision form the past highlights directions for today's changing media and marketing environment. It discusses how today's inventions have changed the rules of effective advertising.
SCIMA tietueen numero: 258187
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