haku: @journal_id 698 / yhteensä: 117
viite: 104 / 117
Tekijä:Luyken, G.-M.
Otsikko:Economic structure of media in the '90s (in German)
Lehti:Media Perspektiven
1990 : VOL. 10, p.621-641
Asiasana:
Vapaa asiasana:Interests, Investment, Changes
Kieli:eng
Tiivistelmä:All big media companies play an important part in economic life since they have stakes in different media branches. This time television seems to be a favourable business in which banks are also interested. Productions, advertising and distribution are investigated as well and the structure of future TV market is discussed.
SCIMA tietueen numero: 112088
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