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| Tekijä: | Birke, M. Gobel, M. Schwarz, M. |
| Otsikko: | Nachhaltige Beratung - Beratung von Nachhaltigkeit |
| Lehti: | Zeitschrift Führung und Organisation
2002 : VOL. 71:5, p. 277-283 |
| Asiasana: | MODELS MANAGEMENT GOALS ANALYTICAL REVIEW |
| Kieli: | ger |
| Tiivistelmä: | The authors of the article state that today the model of sustainable business is not only an ethical, cultural or marketing issue. Instead sustainability becomes more and more a challenge for management in developing long- term business-models, in which ecological, economical and social goals and demands are of equal importance. While this development makes it difficult for managers to seize the opportunities for sustainable corporate development on one side, it also makes high demands for the consulting sector in process and innovation management. The paper provides a substantial list of references on this subject. |
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