haku: @journal_id 571 / yhteensä: 1184
viite: 561 / 1184
| Tekijä: | Bitran, G. Pedrosa, L. |
| Otsikko: | A Structured Product Development Perspective for Service Operations |
| Lehti: | European Management Journal
1998 : VOL. 16:2, p. 169-189 |
| Asiasana: | SERVICE INDUSTRIES PRODUCT DEVELOPMENT STRATEGIC MANAGEMENT |
| Kieli: | eng |
| Tiivistelmä: | In this paper we review the literature on product development from a services perspective. We identify similarities in the creation and evolution of products and services, and discuss three types of knowledge that are commonly required in a development process: the sequence of steps or procedural plan that must be followed; the understanding of what components integrate the design and how they interact (architectural knowledge); and the principles and models that describe physical or human behavior in the system that is being designed. For each step of a generic development process we review the methods and tools that are widely used in product development and may be successfully applied to service development. To illustrate architectural knowledge in the service context, we introduce service operation structure and discuss importent components |
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