haku: @author Pan, Y. / yhteensä: 12
viite: 5 / 12
| Tekijä: | Pan, Y. Tse, D. K. |
| Otsikko: | A hierarchical model of market entry modes |
| Lehti: | Journal of International Business Studies
2000 : VOL. 31:4, p. 535-554 |
| Asiasana: | MARKET THEORY MARKET ENTRY JOINT BUSINESS VENTURES EQUITY CAPITAL |
| Kieli: | eng |
| Tiivistelmä: | Entry modes can first be viewed as equity-based versus non-equity- based. Within equity-based modes, the choice is between wholly owned operations and equity joint ventures, while within non- equity-based modes, the choice is between contractual agreements and export. There are factors that exert substantial influences at the equity versus non-equity level, but rather weak influences at the lower level of choice hierarchy. |
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