haku: @author Pearson, A. / yhteensä: 12
viite: 11 / 12
| Tekijä: | Pearson, A. |
| Otsikko: | Institutionalising innovation: Key activities for market leadership. |
| Lehti: | European Management Journal
1989 : DEC, VOL. 7:4, p. 403-412 |
| Asiasana: | INNOVATION COMPETITIVENESS CHANGE MANAGEMENT |
| Kieli: | eng |
| Tiivistelmä: | Outstanding innovators understand that consistent innovation is the key to a company's competitive survival. There are five keys to keeping a company dynamic and innovative: (1) a corporate culture that constantly urges innovation (2) an organizational structure that allows innovative ideas to rise above the demands of running the business, (3) developing a strategic focus to channel innovative efforts, (4) knowing where to look for ideas in a particular business, (5) implementing good ideas at full speed. |
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