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Tekijä:
Otsikko:Banque Paribas Belgique's European Strategy: An Interview with Jacques Schouppe
Lehti:European Management Journal
1989 : MARCH, VOL.7, p.2-9
Asiasana:MULTINATIONAL BANKING
BANK MARKETING
COMPETITION
Kieli:eng
Tiivistelmä:The Single European Market has increased uncertainty for European banks. Mr Schouppe, the Deputy Advisor to BPB was interviewed to find out what sort of strategic response his organization is devising to meet the new requirements. The interview covers competition and 1992, regulatory matters, development of the banking work force, information and operational technologies, cross border strategies, organizational matters, and some specifically Belgian questions.
SCIMA tietueen numero: 74376
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