haku: @indexterm MANAGEMENT LITERATURE / yhteensä: 122
viite: 8 / 122
Tekijä: | Cameron, K.S. (et al.) |
Otsikko: | Management textbooks as propaganda |
Lehti: | Journal of Management Education
2003 : DEC, VOL. 27:6, p. 711-729 |
Asiasana: | Management education Management literature |
Vapaa asiasana: | Propaganda |
Kieli: | eng |
Tiivistelmä: | Are management textbooks propaganda? Do textbook authors write to advance to interests of a particular group or groups (such as employees, organizations, and/or society)? Do they write to present the theory and research of the academic discipline? Do they write primarily to produce a product that consumers (faculty and students) will buy in sufficient numbers and at a price that will yield financial profit? |
SCIMA