haku: @author Covin, J. G. / yhteensä: 13
viite: 3 / 13
| Tekijä: | Miles, M. P. Covin, J. G. |
| Otsikko: | Environmental marketing: A source of reputational, competitive, and financial advantages |
| Lehti: | Journal of Business Ethics
2000 : FEB, VOL. 23:3, p. 299-311 |
| Asiasana: | MARKETING ENVIRONMENTAL POLICY STRATEGIC PLANNING COMPETITION ETHICS |
| Kieli: | eng |
| Tiivistelmä: | This study explores the relationship between company reputation, environmental performance and financial performance and looks at the contingencies that impact environmental policy making. |
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