haku: @author Scott, D. / yhteensä: 13
viite: 4 / 13
| Tekijä: | Cole, S. T. Scott, D. |
| Otsikko: | Examining the mediating role of experience quality in a model of tourist experiences |
| Lehti: | Journal of Travel & Tourism Marketing
2004 : VOL. 16:1, p. 77-88 |
| Asiasana: | Tourism Tourist industry Service quality Performance appraisal USA |
| Kieli: | eng |
| Tiivistelmä: | Using data from a tourist survey in Northeast Ohio, the mediating role of experience quality is examined. Results indicate that tourist experience is cumulative in the sense that performance quality leads to experience quality fully mediates the relationship between performance quality and overall satisfaction. |
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