haku: @author Cantwell, J. / yhteensä: 13
viite: 11 / 13
Tekijä: | Cantwell, J. |
Otsikko: | Quarterly research review. |
Lehti: | Multinational Business
1987 : SPRING, 1, p. 45-49 |
Asiasana: | COMPETITION INTERNATIONALIZATION REVIEW |
Kieli: | eng |
Tiivistelmä: | A review of two books, one by Michael Porter and another by Silvio Borner, which both emphasize calitions between firms, related to multinationals. Porter's definition of a global industry relates to international production and the regular transmission of intangible assets from the parent company to its subsidiaries. While Porter refers to a cross-licensing arrangement and the way global competition coalitions are resorted to as a transitional device to restructure and overcome government impediments. |
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