haku: @indexterm Regional differences / yhteensä: 133
viite: 32 / 133
| Tekijä: | Hoopes, D. G. |
| Otsikko: | Measuring geographic diversification and product diversification. |
| Lehti: | Management International Review
1999 : VOL. 39:3, p. 277-292 |
| Asiasana: | Diversification Regional differences Product differentiation Measurement theory |
| Kieli: | eng |
| Tiivistelmä: | Product diversification and geographic market diversification are different strategies available to corporations. Using a new entropy measure facilitates comparing and contrasting the effects of these strategies. |
SCIMA