haku: @author Lee, Y. / yhteensä: 14
viite: 11 / 14
Tekijä: | Li, L. Lee, Y. |
Otsikko: | Pricing and delivery-time performance in a competitive environment |
Lehti: | Management Science
1994 : MAY, VOL. 40:5, p. 633-646 |
Asiasana: | PRICING COMPETITION ENVIRONMENT |
Kieli: | eng |
Tiivistelmä: | The authors present a model of market competition in which customer preferences are over not only price and quality but also delivery speed. This allows a study of market demand and firms' decisions on price, quality, technology and responsiveness in a competitive environment. When demand arises, a customer chooses the firm that maximizes its expected utility of price, quality and response time. Time demand function for each firm is derived by analysing a queueing system with competing servers. |
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