haku: @author Goldman, A. / yhteensä: 14
viite: 4 / 14
Tekijä:Goldman, A.
Otsikko:Supermarkets in China: the case of Shanghai
Lehti:International Review of Retail, Distribution and Consumer Research
2000 : JAN, VOL. 10:1, p. 1-21
Asiasana:Supermarkets
Retailing
Internationalization
Market share
China
Asia
Kieli:eng
Tiivistelmä:Supermarkets have established a visible presence in Shanghai with appr. 1.000 stores. They have an estimated 5 % of market share. Local chains dominate the sector but well-known international retailers are active. Studies indicate that consumers regularly shop in supermarkets but use them selectively. This study analyzes supermarkets' penetration into Shanghai.
SCIMA tietueen numero: 202719
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