haku: @author Dutton, J. E. / yhteensä: 14
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Tekijä:Dutton, J. E.
Otsikko:Red Light, Green Light: Making Sense of the Organizational Context for Issue Selling
Lehti:Organization Science
2002 : JUL-AUG, VOL. 13:4, p. 355-369
Asiasana:CULTURE
DEMOGRAPHY
ORGANIZATION
SELLING
TOP MANAGEMENT
Kieli:eng
Tiivistelmä:The authors of the article analyze the contextual cues female managers attend to when considering raising gender-equity issues at work. Study 1 provides a qualitative look at the range of cues indicating context favorability, including demographic patterns, top- management qualities, and cultural exclusivity. Study 2 experimentally manipulates these cues and reveals that the exclusiveness of organizational culture is the most potent cue affecting willingness to sell a gender-equity issue. A discussion of mediators sheds lights on why cultural exclusivity affects issue selling. The paper provides a substantial list of references on this subject.
SCIMA tietueen numero: 237817
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