haku: @indexterm COMPETITIVENESS / yhteensä: 1400
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| Tekijä: | Loch, C.H. Chick, S. Huchzermeier, A. |
| Otsikko: | Can European manufacturing companies compete? Industrial competitiveness, employment and growth in Europe |
| Lehti: | European Management Journal
2007 : AUG, VOL. 25:4, p. 251-265 |
| Asiasana: | globalization growth employment competitiveness manufacturing industry Europe |
| Kieli: | eng |
| Tiivistelmä: | The public debate in Europe is turning against business due to consequences of outsourcing, off-shoring, wage stagnation etc. European managers feel surrounded by hostile regulation, protected product and labour markets, and aggressive unions. On the other hand, companies can use the playing field for their advantage, e.g. by benefiting from rigid product markets reducing competition. European companies can be competitive on the world stage, and many are. The answer to competitiveness lies in management's responsibility. Firms in Europe are not sufficiently strong in positioning themselves and executing their strategies. They are losing the public debate due to their timidity to take a stand in explaining the need, the risks and the opportunities from globalization to the public. |
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