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| Tekijä: | Prabhu, J. Tellis, G. |
| Otsikko: | Do consumers ever learn? Analysis of segment behavior in experimental markets |
| Lehti: | Journal of Behavioral Decision Making
2000 : JAN-MAR, VOL. 13:1, p. 19-34 |
| Asiasana: | Consumers Market efficiency Learning Rationality |
| Kieli: | eng |
| Tiivistelmä: | The goal of this paper is to study whether consumers learn, and if so, how that affects market efficiency. |
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