haku: @indexterm REVENUE / yhteensä: 143
viite: 64 / 143
Tekijä:Quain, B.
Sansbury, M. W.
LeBruto, S. M.
Otsikko:Revenue enhancement, part 4: Increasing restaurant profitability.
Lehti:Cornell Hotel and Restaurant Administration Quarterly
1999 : JUN, VOL. 40:3, p. 38-47
Asiasana:Restaurants
Revenue
Turnover
Kieli:eng
Tiivistelmä:In this article the authors focus on how food and beverage managers can make additional money - primarily from their existing customers. In the three previous articles they have asserted that the key to encouraging guests to leave more of their money at the restaurant is to understand those customers' needs and buying habits.
SCIMA tietueen numero: 191948
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