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| Tekijä: | Rao, P.M. |
| Otsikko: | Financial planning issues concerning funding, pricing and organization of corporate R&D activity: a case study |
| Lehti: | R. and D. Management
1990 : OCT, VOL. 20:4, p. 329-335 |
| Asiasana: | FINANCIAL PLANNING PRICING TELEPHONE INDUSTRY |
| Kieli: | eng |
| Tiivistelmä: | Case study of financial planning related to funding, pricing and R&D activity of American Telephone & Telegraph Company after Bell System breakup. Predivestiture model. Market and profit centre model. Evaluation of 3 models. Scale and scope. Resource allocation. R&D services to private non-affiliated third parties. Funding and pricing of R&D services in the postdivestiture AT&T. |
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