haku: @freeterm Unternehmensplanung / yhteensä: 148
viite: 76 / 148
| Tekijä: | Gilmore, W. S. Camillus, J. C. |
| Otsikko: | Do your planning processes meet the reality test? (Planungssystem) |
| Lehti: | Long Range Planning
1996 : DEC, VOL. 29:6, p. 869-879 |
| Asiasana: | |
| Vapaa asiasana: | UNTERNEHMENSPLANUNG, LANGFRISTIGE UNTERNEHMENSPLANUNG |
| Kieli: | eng |
| Tiivistelmä: | Sophisticated planning systems and touted techniques have never been a guarantee of success to a business. For strategic situations the issues are usually complex and unpredictable with many unknowns and a large human factor. This article identifies a set of 7 fundamental process principles for dealing with such problems. The principles are a starging point in the effort to codify the art of successful strategic planning. Several examples of the use of the principles are provided. |
SCIMA