haku: @indexterm restaurants / yhteensä: 148
viite: 90 / 148
| Tekijä: | Morgan, I. Rao, J. |
| Otsikko: | How restaurant owners manage strategic risk |
| Lehti: | Cornell Hotel and Restaurant Administration Quarterly
2000 : DEC, VOL. 41:6, p. 64-80 |
| Asiasana: | Restaurants Hotel and catering industry Strategic management |
| Kieli: | eng |
| Tiivistelmä: | Case studies of five Boston restaurants assessed the risks taken by the restauraters as they made operational changes. Categorized as marketing, operations, or financial risks, the actions were gauged on a scale of routine risk, a stretch, or a leap. |
SCIMA