haku: @freeterm Chemische Industrie / yhteensä: 15
viite: 6 / 15
| Tekijä: | Chang, S. J. Rosenzweig, P. M. |
| Otsikko: | Industry and regional patterns in sequential foreign market entry |
| Lehti: | Journal of Management Studies
1998 : NOV, VOL. 35:6, p. 797-822 |
| Asiasana: | |
| Vapaa asiasana: | Auslandsinvestition Chemische Industrie USA Westeuropa Japan Elektronische Industrie Unternehmensstrategie Marketingstrategie |
| Kieli: | eng |
| Tiivistelmä: | This investigation uses event history analysis to study sequential foreign direct investment in the United States by European and Japanese firms in the chemical and electronics industries from 1975 to 1992. Results show that European as well as Japanese firms first enter in their largest and strongest lines of business. The findings confirm that foreign market entry is a sequential process, and show that industry effects are more important than region of origin effects. |
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