haku: @indexterm BUSINESS ETHICS / yhteensä: 1509
viite: 352 / 1509
Tekijä: | Kang, G. James, J. |
Otsikko: | Revisiting the concept of a societal orientation: conceptualization and delineation |
Lehti: | Journal of Business Ethics
2007 : JUL, VOL 73:3, p. 301-318 |
Asiasana: | business ethics quality of life social responsibility |
Vapaa asiasana: | societal marketing corporate citizenship |
Kieli: | eng |
Tiivistelmä: | This article present a conceptualization of a societal orientation based on a literature review and interviews. |
SCIMA