haku: @indexterm INFORMATION RETRIEVAL / yhteensä: 152
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| Tekijä: | Cross, R. |
| Otsikko: | Profit by learning the new "customer speak" |
| Lehti: | Admap
2004 : MAY, VOL. 39:5 (450), p. 32-35 |
| Asiasana: | information retrieval Internet marketing profit |
| Kieli: | eng |
| Tiivistelmä: | This paper explores how search engine and keyword marketing is opening new frontiers for marketers and how advertisers can take advantage of the new technology. |
SCIMA